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Play’n GO teams up with Hard Rock Digital for New Jersey launch

Natasha Tikasz November 5, 2024
Play’n GO teams up with Hard Rock Digital for New Jersey launch

Play’n GO, a global leader in casino entertainment, has announced a new partnership with renowned gaming brand Hard Rock Digital for its popular Hard Rock Bet online casino platform in New Jersey. Known worldwide for its entertainment legacy, the Hard Rock brand now offers Hard Rock Bet players in New Jersey access to top Play’n GO games, including fan favourites like Piggy Blitz, Book of Dead, and Rise of Olympus 100.

This agreement further extends the supplier’s presence in the US, bringing its total to four operators across four states. Most recently, it went live with DraftKings in Pennsylvania and West Virginia.

Stimulating new partnership

Magnus Olsson, Play’n GO’s chief commercial officer, commented, “We’re excited to expand our US portfolio with a new operator partnership, and teaming up with a renowned brand like Hard Rock Digital is a significant achievement for us.

“New Jersey is a key state for our US operations, and we’re delighted to offer Hard Rock Bet’s players access to our top-tier casino gaming content.

Olsson said they were confident this partnership would significantly benefit Hard Rock Digital and Play’n GO. They looked forward to achieving many successes together in the months and years ahead.

Olsson concluded, “Play’n GO remains committed to being active in every regulated market globally and to ongoing growth in the US. Partnerships like this one with Hard Rock Digital are crucial to our long-term success in the region.”

Grant Williams, Senior Vice President of Casino, Hard Rock Digital added “We’re excited to roll with Play’n GO and add its entertaining titles to the over 2,000 games on our top-rated platform in New Jersey. We’re committed to making Hard Rock Bet the best place to play, and are proud of our recent online casino enhancements, including a more personalized experience, integrated rewards, and one of the largest selections of games in the market.”

Hard Rock Bet just launched its “Roll With Us” fall campaign, inviting all types of players to enjoy its easy-to-use app. With a 4.9-star rating on the App Store and 4.8 stars on Google Play, it’s one of the top-rated real money gaming apps. The app offers a combined online casino and sportsbook experience in New Jersey, plus a sports-only platform in states like Arizona, Florida, Illinois, Indiana, Ohio, Tennessee, and Virginia

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