LeoVegas Group joins European Gaming and Betting Association

Sankunni K December 16, 2024

SiGMA news

The European Gaming and Betting Association (EGBA) has announced that LeoVegas Group, a prominent online gambling operator in Europe, has joined its membership.

Why EGBA

The , based in Brussels, serves as the voice of Europe’s online gambling industry, representing operators committed to responsible practices and regulatory compliance. The association engages with institutions in the European Union (EU) on regulatory matters impacting the digital economy, including new legislative measures currently being considered by the European Commission.

Maarten Haijer, Secretary General of EGBA, welcomed the addition of LeoVegas Group, stating, “We’re delighted to welcome LeoVegas Group to EGBA’s membership. Their expertise and strong market presence will enhance our collective efforts to promote a well-regulated and sustainable gambling sector in Europe. We look forward to collaborating on shared goals for high industry standards.”

Commitment to industry standards

, headquartered in Stockholm, operates in multiple markets across Europe, with a particularly strong presence in the Nordic region. By joining EGBA, LeoVegas aims to contribute to initiatives on responsible advertising, safer gambling, and adherence to EU anti-money laundering regulations.

According to Carl Brincat, Director of Policy & Regulatory Affairs at LeoVegas Group, “As a company committed to safer gambling and technological innovation, we look forward to contributing our expertise to EGBA’s important work. This partnership aligns perfectly with our vision of leading the way towards a sustainable and well-regulated gambling industry in Europe.”

LeoVegas Group, established in 2011, is known for its focus on mobile gaming and innovation in the online casino and sports betting markets. The company’s products are available in regulated markets across Europe and beyond.

What is EGBA’s role in the gambling sector

The EGBA represents several major operators in the online gambling space, advocating for a safer, transparent, and sustainable industry. Its initiatives include: