Casino operator Caesars Entertainment has announced the launch of Horseshoe Online Casino, a casino app and desktop platform, in Michigan.
The new platform, currently available exclusively in Michigan, is designed to cater to the preferences of seasoned casino players. The platform aims to provide a sophisticated gaming experience echoing the legacy of the Horseshoe brand, the hallmark in the gaming sector since 1951.
Caesars’ partnership with Sault Ste. Marie Tribe of Chippewa Indians has made the debut launch possible. Individuals aged 21 and older in The Great Lakes State can access the platform on their devices.
The Horseshoe Online Casino integrates with the Caesars Rewards program. It will let players earn credits through their online play, that can be redeemed at over 50 North American Caesars destinations.
With an interface modeled after a casino floor, the online casino has multi-lobby navigation and a variety of games, including high-limit slots, private live dealer tables, and progressive jackpots.
Initially available only in Michigan, the online casino will offer exclusive games developed in collaboration with top gaming providers. Titles include Horseshoe Rising Rewards by Games Global, 2x3x Horseshoe by AGS, and Horseshoe 3 Coin Cowboy by Bragg Gaming, all featuring elements familiar to Caesars’ physical casino visitors.
The casino will feature promotions offering the chance to win VIP experiences, including travel and culinary packages at popular Caesars properties.
Matt Sunderland, Senior Vice President and Chief iGaming Officer at Caesars Digital said, “The Horseshoe brand is anchored by a promise to put the player first.”
“A brand with such a storied past deserves an online equivalent that pays respect to the legacy it has established in gaming, and that is what we’ve created with Horseshoe Online Casino. This launch reinforces our multi-brand online casino strategy by seamlessly bringing another one of our world-class Caesars brands into the palms of players’ hands.”
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